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Starting the day with a freshly brewed pot of gourmet coffee is a must for a vast majority of consumers. It’s no wonder, as coffee gives you a boost of energy and is proven to have tremendous health benefits. According to Nielsen, around the world, consumers are increasingly seeking fresh, natural, and minimally processed foods. They are also even willing to pay higher prices to reap the benefits of ingredients that fight disease and promote good health.

When you choose your daily coffee, you probably don’t think a whole lot about the type of coffee beans used to produce it. Ultimately, you think that all coffee beans look the same when roasted. There are actually twenty-five different species of coffee beans in the world, with the two primary ones used for cultivation being Arabica and Robusta. There are key differences between the two, not just in terms of flavor, but also in characteristics and growing conditions. Since Arabica and Robusta are the most important coffee bean types, we’re here to help you gain a thorough understanding of those differences.

It’s the first day of December, which means the holiday season is officially in full swing. You may be brushing up your baking skills, putting together your holiday shopping lists, or maybe trimming your Christmas tree. Every season has its distinctive sights, smells, and most importantly, tastes. At CoffeeAM, we’re giving you the chance to explore that essence of the holidays through a wide selection of specially flavored gourmet coffees to keep you feeling warm and cozy all season long.

What is the best part of drinking a good cup of coffee? From the soothing feeling it gives you, to the fresh aroma, and the satisfying flavor, it’s hard to pick just one aspect of it that you love most! Before that coffee ever reaches your cup, or even before it makes its way into a package, there is quite a bit of work that goes into making the coffee meet and exceed your expectations. That’s where the role of a coffee roastmaster comes into play.

What is your preference when it comes to coffee—decaf or regular? It’s a question that you’re probably asked whenever you stop by your coffee shop for your daily brew. Many drink decaf coffee for the peace of mind that they’re having the same coffee experience without the uneasy side effects of regular coffee. But, how much difference does it really make, if any?

We are only nine days away from one of the biggest holidays of the year—Thanksgiving! Everyone is getting ready to whip out their best family recipes, show off their cooking chops, and maybe even put together a party like no other. When it comes to the big feast, most people are focused on the bounty of delicious food, from the roast turkey to the pumpkin pies.

You have developed the perfect recipes, a clear business plan, and the perfect location for your coffee shop. What’s next? You have to start thinking about the best way to design your shop layout to entice customers and make them feel welcome. You may not be very artistic or a professional designer, but if you keep the following in mind, you will be fully equipped to get the job done.

We have told you about coffee from many parts of the world, from Brazil to Guatemala, Argentina to Ethiopia. Today, we are going to tell you about a region that you may not know very well—Sumatra. We will address the basics on Sumatran coffee, and give you a taste of what makes it so popular.

Ready or not, here it comes! Halloween is only two days away! Have you made your party plans? You may be looking for a way to get into the holiday spirit without having to dig deep into your wallet. With a little bit of help from your friends at CoffeeAM, you can do just that! At this time of year, sitting down and telling scary stories, and/or watching scary movies is a popular pastime. But, have you been watching or hearing “spooky” tales, and thinking to yourself, “I could do this so much better!” Well, this year, we are giving YOU a chance to give us your best shot—literally—with your coffee as the star.